looking at her video, the way she dressed and what you are telling me I see she is directed to a target demographic
I know she was pushed by a lot of artists so she is an industry "darling"
But her whole look is not something that atracts people for long....the teen fanbase grows old and they lose interest unless the artist changes with them
Agreed. They find groups of ‘real life’ community, grow in their sense of self, and realize that her merch looks like something you wear to the gas station when you have a hangover- not when you’re wanting to feel pretty. There will always be young kids, but it’ll be weird for her if they stay that age, and kids that age won’t relate to her as an adult the same way anymore.
She’s started to be preachy about different societal issues, as one does when they get older, but that’s super tricky, esp now that the tide is turning bc adults are sick of being scolded. Her teens praise anything she says, but adults won’t, and she experienced a taste of that:
-She’s a vegan, and there was a horrifying video from a dairy farm that came out and she shared it, chastising meat & dairy consumers. But those same dairy farms are also the source for most of the leather ...like the leather all the high fashion brands she pushes, & all of her $$$ shoes she collects & flaunts, use (not to mention, she’s obsessed w/Nike, and they have a terrible history of human rights factory issues even now- paying sweatshop women pennies on the hour in Chinese factories). She stopped w/the vegan stuff the second that started to be pointed out. If she was ‘so concerned’ about those animals, she wouldn’t be wearing them.
-Now with the climate, I can’t with these ppl. Private planes, gas guzzling SUVs everywhere, sports cars, all the latest tech. If Prince Harry is getting dunked on, there’s no way she won’t be either for hypocrisy.
-She vocally loathes Trump (“I want to pee in that dude’s cereal), and a lot of ppl do in Hollywood- but there are interesting things happening. Apparently, 34% of attendees to his new rallies are newly switched Democrats, and new supporter registration is like 200% ahead of where they predicted they’d be at right now. That speaks to a rumbling change ppl haven’t expected, really
-The darkness, satanic elements in her music/videos is at the cap of a huge trend of all of that being blatantly pushed. It’s being glorified and given a platform. However, w/Epstein and all of the stuff coming out with him, I don’t think the ppl that currently see that stuff just as ‘edgy horror fun’ will still keep that POV over the next yr. I think Kanye’s praise album is going to be a domino towards the crash of that narrative. Ultimately, most ppl will jump towards joyful ness if it’s offered instead of darkness.
For those primary reasons, I think she better enjoy this stuff while she can, bc her brand isn’t sustainable, and doesn’t translate well into an older demographic.
