Also, SHINee had been trying hard to expand their international fame. They are super famous in most Asia. In July 2017, Obama in his pre written speech( he has a speech writer) gave them a shout out, but that didn't create the buzz they were looking for. In November 2017, Minho was given an appearance with Mrs. Trump who had no idea who he was. That created a little buzz but not as much as Jonghyun's passing. Every international publication covered his passing, from Rolling Stone, to Buzzfeed, to New York times, Washington post, which by the way wondered why there was no autopsy. They reported it as an "apparent suicide") It was big news in the industry and SHINee's international fame increased out of sympathy for the "loss of such a talented member". Surprisingly though, more people are sad about his passing than are happy for their come back. It's strange.