Ok so I FINALLY finished reading through all of your posts, there were good stuff among these!
So, like it was discussed, a few days ago bangpd held a press conference and discussed future plans of bts. Bighit didnt plan ahead properly and are running out of time until their cash cow will stop making money. with enlisting just around the corner, repeated injuries and age, we all agree bts are here for about 2 years max. As bighit assumed txt will enjoy the intimate support of armys as bts little brothers, this didnt happen. They were trying to create mutual content but the lack of chemistry is do obvious they stopped with that narrative (at least for now). Bighit announced that they are now recruiting for an international boyband with auditions opened worldwide but making a boy band takes time and it may be too late for them.
So right now the plan is to milk armys to the max and I have to give it to them, they are business savvy and have an arsenal of ideas how to keep army engaged and their wallets open
First, the ticket raffle system that has already been applied in Korea (with a lot of backlash). You PAY to participate in a lottery to PAY again for a ticket. many armys asked how can this work with organizations such as Ticketmaster holding the venues ticketing systems but we shall see.
Then they have the idea of a drama about bts with actors. this is perfect to hold armys interest while the boys serve and are unable physically partake in production.
However when this was announced many armys showed their disappointment and there was a huge backlash.
What do you do to drive attention away from the potential scandal?
You release content that will shift armys attention. Which content would be the best for this? Taekook, the most famous ship in bts.
If you don't know, bighit have been cutting repeatedly tae+jk interactions and pushing jikook instead (official photoshoots, burn the stage and bring the soul movies etc, to a point taekook dont even share a frame together as If they are completely strangers).
Just a few bangtan bombs ago while tae was singing scenery and jk sang with him they didnt show them in one frame! Ridiculous:
You can see the jump cuts, per usual.
Then all of the sudden they showered fans with taekook content, peak was the morning of press release
They showed the boys laying in bed listening to winter bear... and the army combusted
You see this type of content gets everyone talking. Shipping culture is very prominent with the army so it was discussed by everyone- those who ship tae and jk, JK and jm and non shippers all together.
Also a lot of fans found this change of narrative suspicious
Because bh keeps zigzagging with the pairings they shove to the front. But the plan worked and nobody talked about the press release since.
I see that manager armys are being more and more vocal but I doubt it would change the overall perspective of armys who still defend bh and bangpd and will continue to shill cash on their ridiculous plans
That was long, sorry